New Annual Medical Conference to Launch in Houston in 2014

Conference Part of Larger Initiative to Raise Global Profile of City’s Medical Industry 

The Greater Houston Convention and Visitors Bureau (GHCVB) announced a new initiative today to create an annual medical conference that will raise the global profile of Houston as a medical hub while generating new revenue for the city each year. The GHCVB is partnering with Messe Dusseldorf, the German organization that produces the world’s largest medical tradeshow, and the Texas Medical Center to create its Houston-based North American branch, Medical World Americas. The event will be the first of its kind in this part of the world—an opportunity for… Read the full release